Adoptapp Mobile application for the domestic animal adoption that inhabit in Bogotá’s streets

Abstract

The aim of the present investigation is to expose the process for the creation of a mobile application to facilitate the adoption of pets. The application, called Adoptapp, will be available for Android operating systems, with an interface similar to a service application through advertisements. In addition, the user will have the option to choose their publication as an individual or foundation/non-profit organization. The mobile application will be promoted through a digital marketing plan, creating a media, that is to say, a communication with both users and interested foundations. This seeks to ensure that such foundations, which have pets for adoption, can publish them on the platform and facilitate their work. In addition, this project will have a space, like classified advertising, where users have the possibility of publishing reports of lost pets, through a forum, so that those who have indications about the classified could communicate with the person who published the loss.